The company's purpose is to operate barber and hairdressing salons, provide related services, purchase and sell products in these areas, restore razors and accessories, as well as import, export and trade goods of all kinds. The company may carry out, either on its own account or on behalf of third parties, all financial, commercial, industrial, movable or immovable operations, except those prohibited by the LFAIE, directly or indirectly related to its corporate purpose. It may, in general, engage in any activity directly or indirectly related to its purpose. The company may also grant or request loans to its associates, subsidiaries or related parties and carry out all commercial, financial or other transactions that directly or indirectly pursue its purpose. It may, in particular, create branches in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts intended to develop and expand its purpose or directly or indirectly related to it.