The company's purpose is to provide services in the areas of management support, event and artist management, public relations, marketing, public relations and advertising, consulting, development and profiling of companies including administrative and organizational support, product development, branding services, as well as the production and trade of multimedia, social media, photo and video products and their applications, the provision of internet solutions and corporate consulting. It can establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It can acquire, manage, encumber and sell real estate in Switzerland and abroad, as well as copyrights, patents and licenses of all kinds.