The company's purpose is to acquire, hold, manage and dispose of participations in companies of any kind in Switzerland and abroad; to provide consulting and other services in the field of gastronomy; to develop, realize and dispose of gastronomic concepts; to grant licenses and engage in franchising; to develop marketing strategies and services in the field of brand building in the field of gastronomy; to produce, import and export, and trade in marketing gadgets, professional clothing, personalized products and generally products in the field of gastronomy; to design, plan, produce and dispose of gastronomic facilities; to acquire, hold, manage and dispose of brands, copyrights, patents, licenses and generally intellectual property rights of any kind, in particular insofar as they are related to the company's main purposes; to acquire, hold, manage, encumber and dispose of real estate in Switzerland and abroad; generally to carry out all commercial, financial and industrial operations, also with securities or real estate, which are directly or indirectly useful for the pursuit of the main purposes; the company may in particular provide financing and grant guarantees and warranties for third parties; to establish branches in Switzerland and abroad.