The company's purpose is to provide administrative, project, advertising, communication, marketing and management services. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct business directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. Furthermore, it may acquire, develop, manage and exploit patents, trademarks, licenses, manufacturing processes and intellectual property rights.