The company's purpose is to operate, broker and sell e-commerce platforms and websites in various industries, as well as to provide consulting and other services in the areas of e-commerce, trade, design, marketing and communication. The company may establish branches and subsidiaries in Switzerland and abroad, conduct all business directly or indirectly related to its purpose, and participate in other companies. It may acquire, encumber, sell and manage real estate in Switzerland and abroad, as well as acquire patents and licenses. Furthermore, the company's purpose is to provide financial services and conduct credit, factoring, leasing and installment transactions of all kinds for private and commercial clients, acquire, hold, manage and sell assets, and finance entrepreneurs of all kinds for its own account and on behalf of third parties, in particular by granting credits of all kinds with or without coverage. It may provide financing for its own account or on behalf of third parties, as well as enter into guarantees and sureties for subsidiaries and third parties.