The acquisition, sale and management of participations in companies based in Switzerland and abroad; consulting, support, assistance, organization and intermediation in commercial, economic and administrative areas; the purchase, import, export and trade of products of all kinds, in particular confectionery and ice cream products; any activity in the field of intellectual property, with particular reference to patents, trademarks and trade names, industrial designs and models, know-how; the acquisition and granting of licenses of all kinds and franchising activities; the purchase, sale and management of industrial and commercial real estate as permanent business establishments; the granting of financing of any kind as well as the provision of guarantees in favor of the companies participated or its shareholders and more generally the performance of any commercial and financial operation deemed useful to achieve or to favor directly or indirectly the social purpose, including the creation of branches or subsidiaries both in Switzerland and abroad.