The company's purpose is: all activities related to or necessary for consulting, organizing seminars or courses, developing and marketing products and services, organizing events, brokerage and business brokerage, importing, exporting, purchasing and selling products and raw materials, including caviar and other high-end food products, in Switzerland and internationally, particularly in the luxury sector, including intellectual property and patent management. All activities related to or necessary for consulting, product and service development, marketing of products and services in the fields of communication, advertising, design, graphics, internet in Switzerland and internationally, including software development, marketing and intellectual property and patent management. All acquisitions of companies, taking participations in any form or investments in projects or existing or newly created companies, in Switzerland and abroad. All acquisitions, management and resale of real estate, in Switzerland and internationally. Business brokerage in the luxury and internet sectors, in Switzerland and internationally. The company may carry out any operation directly or indirectly deemed necessary to achieve its purpose.