The company aims to acquire, trade, hold and manage real estate and develop real estate projects of all kinds both domestically and abroad, strictly in accordance with the provisions of the Federal Act on the Acquisition of Real Estate by Persons Abroad. The company aims to control and manage investments in operational companies, primarily in the hotel and tourism sectors in Switzerland and abroad. The company may promote the interests of its direct or indirect parent, subsidiary or sister companies and grant them loans, guarantees and other forms of financing and security, whether for a fee or not. The company aims to create, protect and centrally manage intellectual property rights in general, trademarks, know-how and copyrights, and to license such rights to affiliated companies or third parties. The company may invest in companies of all kinds, acquire real estate, establish branches and acquire, use and dispose of industrial property rights, both domestically and abroad. The company may also conduct any business that is suitable to promote or facilitate the development of the company and the achievement of its purpose.