Organization and implementation of international maritime and air cruises. The company may also develop any consulting and management activity, particularly in the field of maritime and air cruises. It may conduct its activities both in Switzerland and abroad, on its own account or on behalf of third parties. It may acquire, manufacture, rent or sublease, operate and sell all properties, establishments, machines and equipment that it deems necessary or useful for the realization of its corporate purpose and carry out all related activities that may favor the corporate purpose. It may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose or take an interest by way of contribution, merger, subscription, financial intervention or by any other means in all companies, associations or enterprises having a similar or related purpose or likely to directly or indirectly favor its extension and development. It may lend to all companies and provide guarantees in their favor, even hypothecarily.