The company's purpose is: All consulting and services in the commercial, financial and real estate sectors, as well as in the areas of company mergers and acquisitions, project or company financing, acquisition, sale and management of participations in all types of companies. The creation, development, acquisition and management of brands, as well as the trade of various and diverse products. The opening, acquisition, investment, association, creation and management of all types of establishments and companies, as well as the associated consulting and services. The company may also engage in any other activity having a direct or indirect connection with these purposes; it may notably create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or analogous purpose, or merge with such companies, carry out all operations and conclude all contracts suitable for developing and expanding its purpose or relating directly or indirectly thereto, except for real estate transactions prohibited by the LFAIE. The company may also carry out all financial, commercial, industrial, movable or real estate transactions relating directly or indirectly to its corporate purpose, except for real estate transactions prohibited by the LFAIE, and grant loans or guarantees to associates or third parties if it serves its interests.