The company provides services in the fields of media, communication and information technology. Furthermore, the company may promote initiatives in sustainable areas, launch and manage projects and brands with independent names, acquire, rent, sell, trade, import and export goods of all kinds, acquire, manage, encumber and sell real estate, copyrights, patents and intellectual property rights of all kinds, provide financing for its own account or for the account of third parties, assume representations in its own name or in the name of third parties, establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct business that is directly or indirectly related to its purpose or serves the purpose of the company.