The company's purpose is the manufacturing and finishing of articles made from precious metals intended for the watchmaking and jewelry sectors, as well as the leasing and subleasing of machines used in this production. It can also provide consulting services for the design and development of new watch case models, bracelets, and jewelry. The company can buy, sell, import, and export all goods related to the watchmaking and jewelry industry. Furthermore, it can acquire, hold, manage, and dispose of interests in commercial, financial, and industrial companies in Switzerland and abroad. The company can create branches and subsidiaries in Switzerland and abroad, and can participate in other companies at the national and international levels. Finally, it can engage in any commercial, financial, or other activity directly or indirectly related to its corporate purpose.