The company aims to provide services in the fields of information technology, market research and analysis, graphic design and branding, web design and development, digital marketing, particularly the creation of content and video productions, IT support and maintenance, as well as financial consulting. Furthermore, the company engages in the trade of goods of all kinds and the operation of online shops. The company may establish branches in Switzerland and abroad, participate in other domestic and foreign enterprises, acquire or merge with similar or related companies, and enter into any transactions and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related thereto. It may acquire, manage, encumber, and dispose of real estate, intellectual property rights, and licenses of all kinds.