The company's purpose is to trade in watches and provide related services. In particular, the company may distribute watches of various brands and styles in retail and wholesale. Furthermore, the manufacture of its own watches, the repair and maintenance of watches, as well as specialization in specific watch categories such as sports watches, vintage watches or smartwatches are included within the scope of the company's purpose. The company may also specialize in the import and export of watches, act as an intermediary between manufacturers and retailers, and offer customer service and consulting services related to watches. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose or suitable for promoting it. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.