The company's purpose is to develop, produce, trade, sell and market film, sound, multimedia and literary products, as well as provide related consulting and management services. Furthermore, the company can acquire, sell and exploit patents, rights and licenses. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. It can also acquire, manage and sell real estate and properties in Switzerland and abroad. In addition, the company can conduct all business or conclude contracts that are suitable to promote the development of the company and the achievement of its purpose, or are directly or indirectly related to it.