Business consulting, consulting in business management processes, with particular regard to the advertising and advanced marketing sector, as well as the conception, development, consulting and provision of management services, on its own account or for client companies or entities; the holding of participations in Swiss and foreign companies in the pharmaceutical, cosmetics and wholesale and retail trade of such products, also carried out through electronic means, the assumption of representations, agencies and concessions, commercial intermediations and the procurement of business, with or without deposit, of all articles related to the company's purpose; the purchase, sale of trademarks, patents, know-how and in general of intangible property and its management in the form of licenses, both active and passive. The company may carry out all commercial, securities, real estate, industrial and financial operations deemed necessary or useful for the achievement of the company's purpose, as well as assume and alienate directly or indirectly interests or participations in other companies. (For the full version of the purpose, please refer to the articles of association).