The company's purpose is the import, export, representation, distribution, brokerage, and trade, both wholesale and retail (including e-commerce), of wines, musts, grapes, wine products, liquors, spirits, and alcoholic and non-alcoholic beverages in general, as well as food and gastronomic products. To this end, the company may manage warehouses and deposits. The company may manage, acquire, lease, and administer public establishments of all kinds, such as restaurants, bars, wine shops, taverns, hotels, catering and banqueting services, and take-away. The company may organize events, tastings, training courses, and gastronomic events, as well as promote wine-related tourism. The company may acquire, hold, encumber, manage, lease, administer, and sell real estate in Switzerland and abroad. The acquisition and holding of real estate in Switzerland are limited exclusively to commercial, industrial, or craft-oriented properties (business establishments) instrumental to the company's activities, with the express exclusion of residential or speculative properties. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies with similar or related purposes, grant loans to subsidiaries or third parties, and carry out all commercial, financial, securities, or other operations that are directly or indirectly related to the company's purpose.