The purpose of the company is to hold, manage and exploit worldwide licenses, develop, manufacture, trade, deliver, distribute and promote consumer products, in particular chemical, chemical-technical, pharmaceutical, cosmetic and household products of all kinds; to acquire, hold, manage and sell participations in commercial, industrial and financial companies, except for companies whose activities fall under the BewG. The company can conduct all business that is connected with the company's purpose, such as granting loans, buying and managing real estate; it can also participate in undertakings in Switzerland and abroad. The company can acquire, hold and sell properties. The company can grant loans or other financing to affiliated companies and establish securities of all kinds for the direct or indirect benefit of affiliated companies or third parties, in particular in the form of guarantees, pledges or fiduciary transfers of the company's assets.