The production, either in-house or on behalf of third parties, of feature films and commercials, audiovisuals, radio communications and advertising, editorial, and marketing activities both in Switzerland and abroad, also through the use of multimedia communication models; the conception, production, and marketing of television and radio formats and programs; the acquisition, exploitation, and marketing of editorial, cinematic, and television rights, as well as the promotion and exploitation of artistic image rights. The company may participate in other companies with similar purposes both in Switzerland and abroad. The company may establish branches and/or subsidiaries in Switzerland and abroad.