Trading in goods of all kinds at home and abroad and provision of services in the field of online marketing, lead generation, conducting advertising campaigns and address brokerage, particularly also in the financial and insurance sector, as well as consulting, brokerage and administration in the insurance sector and sale of products in the field of financial and insurance services for companies and private individuals. May establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish similar or related companies, as well as enter into all transactions and conclude contracts that are suitable for promoting the purpose of the company or are directly or indirectly related to it, furthermore acquire, manage or sell real estate and securities.