The company's purpose is a) to acquire, hold, manage, sell and finance participations in companies in Switzerland and abroad, as well as to perform all functions associated with a holding company, in particular central management tasks, controlling, financing and strategic management; b) to acquire, hold, manage and sell brands, copyrights, patents, licenses and all kinds of intellectual property rights, in particular insofar as they are related to the company's main purposes; c) to acquire, hold, manage, encumber and sell real estate in Switzerland and abroad; d) in general, to carry out all business, financial and industrial operations, including with securities or real estate, which are directly or indirectly useful for the pursuit of the main purposes; the company may in particular provide financing and grant guarantees and warranties for third parties; e) to establish branches in Switzerland and abroad.