The company's purpose is the development, creation, production, import-export, and marketing of brands and products, primarily in the sectors of textiles, footwear, and sportswear. The company may also create and manage internet products and web media, as well as provide consulting services and marketing and design services in these fields. The company may establish branches and subsidiaries in Switzerland and abroad and take participations in other companies in Switzerland and abroad, as well as carry out all operations that are directly or indirectly related to its corporate purpose. The company may acquire, mortgage, sell, and manage real estate. It may engage in financing for its own account or for the account of third parties, as well as grant guarantees and securities to its subsidiaries and to third parties.