The purpose of the company is: Communication, marketing, advertising, public relations, events, design, art direction as well as all advice and services related to these objects. Design, procurement, marketing, sale and export of all types of products online and in a traditional manner. Production, promotion and distribution on all media of audiovisual products. The company may carry out all financial, commercial or industrial, movable or immovable operations, except for any operation prohibited by the LFAIE, create branches or subsidiaries in Switzerland and abroad, participate in all companies having a direct or indirect relationship with its purpose and grant loans or guarantees to associates or third parties, if it serves its interests.