The purpose of the company is to trade products, mainly in the areas of animal feed and healthcare, as well as to advise on marketing and sales concepts for digital marketing and sales strategies, SEA and SEO measures, social media campaigns and digital sales promotion measures. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, found and acquire similar or related companies, or merge with such companies, acquire or sell real estate, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.