The company's purpose is: to provide all services, in particular company management, related consulting, as well as the acquisition of participations, i.e. the acquisition, disposal and management of all or part of companies in Switzerland and abroad, with the exception of any operation prohibited by the Federal Law on the Acquisition of Real Estate by Foreigners; the acquisition, sale, rental and brokerage of real estate, with the exception of any operation prohibited by the Federal Law on the Acquisition of Real Estate by Foreigners; the manufacture and trade of cosmetic products, the sale of accessories, as well as training on care and usage techniques; the importation, distribution, sale, rental, repair and maintenance of aesthetic machines and equipment; the creation and operation of beauty salons, aesthetic care centers, sale of cosmetic products, e-commerce, franchising, and more generally, all types of service and sales activities in the field of beauty and aesthetics; aesthetic care training. It may: carry out any financial, commercial and industrial activity directly or indirectly related to its purpose; create branches or subsidiaries in Switzerland and abroad; participate in all companies having a direct or indirect connection with its purpose; grant loans or guarantees to associates or third parties, if it serves its interests.