The company's purpose is the production and distribution of books, magazines, films, acoustic and electronic information carriers of all kinds, the creation, purchase, sale, exploitation and brokerage of copyrights of all kinds, as well as the trade in goods of all kinds, in particular printed matter. The company can open branches in Switzerland and abroad, participate in similar companies in Switzerland and abroad, and acquire, manage and sell real estate in Switzerland and abroad. Furthermore, the company can conduct all business that is suitable to promote or facilitate the achievement of the company's purpose.