The company's purpose is the operation of beauty and wellness institutes; the provision of all aesthetic care services, laser treatments, advice in the field of body care and anti-aging prevention, weight loss advice; the trade of all cosmetic and food products. It may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with identical or similar objectives, or merge with such companies, acquire or sell real estate (excluding activities prohibited by the LFAIE), carry out all operations and conclude all contracts aimed at developing and extending its purpose or directly or indirectly related thereto. The company may grant guarantees, grant loans or advances to shareholders or third parties.