Manufacturing and production of as well as trade in decorative, art and design products, accessories, books, stationery, fashion items, music, technology, technical devices and gliding sports articles; organization of exhibitions and events of all kinds, in particular mediation of contacts, animation and concept development; organization and implementation of travel events and provision of related services. The company can establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It can acquire, manage, encumber and sell properties, intellectual property rights and licenses of all kinds.