The company aims to operate a tourism business and provide all related services, such as organizing and distributing private and business trips. It also aims to hold participations in subsidiaries active in the tourism industry in Switzerland and abroad. The company can also act as an intermediary for photo models, actors, artists for photo, film shoots, TV appearances, events, and promotions; carry out and distribute cosmetic treatments and consultations; operate a photo studio; operate an online shop; organize events of all kinds, fashion shows, castings, model workshops, training sessions, etc. and provide consulting services in these areas in Switzerland and abroad. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell, and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party accounts, as well as provide guarantees and sureties for subsidiaries and third parties.