In Switzerland and abroad: the purchase, rental, commercial and strategic control and operation of ships and shipping companies, particularly cruise ships, for its own account, either directly or through controlled or affiliated companies; The provision of international maritime passenger transport services, particularly by its cruise ships, including the organization and sale of individual and group trips, and especially individual and group cruises to individuals and wholesalers (travel agencies or other companies in the tourism industry), mainly foreigners; The provision of all services related to or ancillary to the international maritime passenger transport activity, auxiliary to cruises; The operation, alone or in partnership with other companies, of cruise terminals, either directly or through controlled or affiliated companies; The production and sale of tourist packages, operations related to the organization of congresses or related events. The company may carry out all activities directly or indirectly related to the main activity; create, acquire and operate any other fund, participation or establishment of the same nature, and more generally all mobile or immobile, industrial, commercial or financial operations that may be directly or indirectly related to the company's purpose and likely to facilitate its extension or development. The company may establish branches and subsidiaries in Switzerland and abroad. The company may acquire, operate, use and exercise all intellectual property rights, trademarks, models and/or designs, in any way. The company may provide management services to all companies affiliated with it. The Company may conclude and/or take advantage of financing of any kind for its own account or for the account of third parties and, in particular, credit or securities operations (including the granting of privileges, assignments and transfers of ownership as security, guarantees, surety contracts, letters of intent, indemnification obligations and economic benefits associated with these operations), for remuneration or free of charge, with, in favor of and/or in relation to the commitments of direct or indirect shareholders, subsidiaries and other affiliated companies, even if these financing, credit or hedging operations are in the exclusive interest of direct or indirect shareholders and/or affiliated companies.