The purpose of the company is to trade in goods of all kinds, in particular fan articles. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies and acquire or merge with similar or related companies. It may acquire, manage and sell real estate and properties in Switzerland and abroad. The company may acquire, develop, manage and exploit patents, licenses and other rights. Furthermore, the company may conduct any business or conclude contracts that are suitable to promote the development of the company and the achievement of its purpose or are directly or indirectly related to it.