The purpose of the company is the acquisition and disposal, as well as the holding and management of intellectual property rights and license rights, in particular in the watch industry and related fields. The company also aims to purchase and sell, market and develop watches, related products and other luxury goods, as well as all activities related thereto. The company also provides services in the aforementioned areas. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. It may also provide financing for its own account or for the account of third parties, as well as provide securities of any kind, including guarantees and sureties, for subsidiaries and third parties.
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