The company's purpose is to produce and distribute media for broadcasting, including new media, such as for the internet, the purchase and sale of programs, film and music rights, the planning, organization and execution of events and cultural events of all kinds, as well as consulting and brokerage services in the entertainment and information sector. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire, sell or merge with similar or related companies, acquire or sell real estate, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. The company may also provide financing for its own account or on behalf of third parties, as well as guarantees and sureties for subsidiaries and third parties.