The company's purpose is to provide services of all kinds related to golf, in particular training and further education in technique, rules and etiquette, as well as promoting and supporting athletes and young talents in the field of competition. Furthermore, the company's purpose is the production, execution and manufacture of audiovisual products, film, advertising, multimedia, merchandising, books, images, photography, web services and any kind of electronic and non-electronic publications and goods; the acquisition and exploitation of third-party rights; the trade, sale and distribution of productions and products in any form, as well as the handling of all related business. The company can operate in all artistic, cultural, gastronomic and other sports and leisure areas. The company can organize trips in all artistic, cultural and sports and leisure areas. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, as well as provide guarantees and sureties for subsidiaries and third parties.