The purpose of the company is the production of multimedia content, the development of hardware and software, as well as related research, education and development activities. The company can acquire, encumber, use and sell real estate and intellectual property rights in Switzerland and abroad, and establish and finance subsidiaries and branches in Switzerland and abroad. The company can carry out all types of commercial and financial transactions that are conducive to the realization of its purpose, in particular grant and take out loans, issue bonds, issue securities and guarantees, provide collateral and make investments in all marketable asset classes.