The company's purpose is to engage in all activities in the media and information dissemination sector, in particular the publishing and production of specialist magazines in the agricultural sector and advertising sales. The company may conclude marketing contracts and cooperation agreements, establish branches and subsidiaries in Switzerland and abroad, and participate in other companies in Switzerland and abroad. The company may acquire, hold and sell real estate. The company may take financing, restructuring and intercession measures in favor of shareholders, group companies or third parties, as well as grant loans or provide security for the obligations of shareholders, group companies or third parties, even if these financing, restructuring and intercession measures, loans or securities are provided free of charge. The company may carry out all commercial, financial and other activities that are connected with the company's purpose.