The company aims to develop, manufacture, and distribute (including import/export, as well as online and brick-and-mortar retail) bicycle accessories, components, and spare parts. In this context, it provides various services, specifically consulting, planning, assembly, maintenance, repair, training, logistics, and after-sales services, primarily in the bicycle industry. The company can acquire, hold, manage, and exploit intellectual property rights and licenses, as well as grant licenses to third parties. It can invest in companies of all kinds, establish branches and subsidiaries both domestically and abroad, and enter into cooperations. It can arrange financing for its own or third parties' account, as well as provide guarantees, bonds, and securities of all kinds for affiliated companies and third parties. The company can acquire, hold, encumber, dispose of, and manage real estate. It can conduct all business that is directly or indirectly related to its purpose.