The purpose of the company is to operate a global platform for ticketing, hospitality, travel, and accommodation products for sports, leisure, and cultural events, as well as the sale, marketing, and service of event products in the fields of sports, culture, entertainment, and tourism, and all activities related thereto. The company may establish branches both domestically and abroad, participate in other companies domestically and abroad, and engage in all business activities that are directly or indirectly related to the purpose of the company. The company may acquire, encumber, manage, and dispose of real estate in Switzerland and abroad. It may also provide financing for its own or third-party accounts and enter into guarantees or sureties for subsidiaries and third parties.