Creation of general photographic works, photo and film reports and internet appearances; distribution, processing, brokerage, production and provision of services in connection with the entire photography and video sector, including photo exhibitions, as well as the provision of related services in Switzerland and abroad. The company can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. Acquisition, holding, sale and management of patents. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.