The company's purpose is to provide services of all kinds in the fields of marketing, communication and advertising, such as consulting mandates, teaching activities, creation and maintenance of digital presences and other activities, as well as various management and administrative tasks. Furthermore, the company may trade in goods of all kinds. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.