The company's purpose is to plan, produce and sell as well as rent graphic productions, in particular in the fields of film and video, photography and digital productions. Furthermore, it aims to operate online platforms and provide data infrastructure, offer creative and marketing services for online products and social media, import, export and lend graphic products and productions of all kinds, and trade with them. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for third-party account, as well as grant guarantees and sureties for subsidiaries and third parties.