The import, export and marketing of all kinds of new and used goods and products, in particular: clothing and accessories, jewelry, watches and costume jewelry; art and antiques, collectibles and model making, toys, books and magazines, films and videos, photography, music and musical instruments; items for furnishing, household, DIY and gardening; items for children; beauty and body care products; sports articles; promotional items; electronic and computer products, audio and TV, video games, telephony; cars and motorcycles, with spare parts and accessories; nautical and boats. The commercial activity is carried out wholesale or retail, can be handled directly or also on a sale account and through internet sites. The company also carries out advertising agency and marketing activities; creation and registration of trademarks; promotion of the sale of goods and products; provision of services in the advertising field. The company may acquire, sell, hold, manage and administer real estate in Switzerland and abroad. The company may carry out consulting and promotion activities in the field of securities and real estate, as well as brokerage for the trade of movable goods. The company may carry out, in Switzerland and abroad, all activities, including commercial and financial operations, directly or indirectly connected with the company's purpose; take direct or indirect interests and participations in other companies or enterprises in the sector related to the company's purpose or in other sectors; establish branches and subsidiaries.