The company's purpose is to trade in goods of all kinds, as well as to manufacture and operate virtual reconstructions and computer animations, in particular of exhibition spaces, collections, and real estate of all kinds, and to develop analog and electronic media for the dissemination, public relations, promotion, and trade of art, culture, and real estate. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell, and broker real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.