The company's purpose is to operate gastronomy businesses and organize cultural and commercial events, concerts, operate entertainment and cultural venues, acquire, negotiate and execute sponsorships and media partnerships, as well as trade in and with merchandise, media and objects of all kinds. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.