The company aims to design and implement events, educational offers, conferences, and trips of all kinds. It can provide coaching, training, and training services, as well as conduct the business of other companies, associations, or clubs on a mandate basis. The company can also provide consulting services for startups and companies, particularly in the areas of strategy, personnel, marketing, and communication. Furthermore, the company can conduct all business that contributes to the development of the company and the achievement of its purpose. The company can establish branches and subsidiaries in Switzerland and abroad, acquire, hold, manage, and sell participations in other companies, acquire and sell real estate, and conduct all commercial, financial, or other business that is directly or indirectly related to the company's purpose.