The company's purpose is to establish and operate hotels, restaurants, bars/lounges, discos, boutiques and shops, as well as to trade in goods of all kinds, in particular food, meals and beverages. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, take over and grant representations, agencies, franchises and licenses, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for its subsidiaries and third parties.