The company's purpose is to develop, trade in and distribute body care products, in particular perfumes, as well as to operate specialty stores for body care. Additionally, the company aims to trade in and distribute gift items. The company may acquire, encumber and sell shares in other companies; provide services of all kinds related to the company's purpose and/or its participations; acquire, use and sell licenses, patents, names and trademark rights; make financial investments of all kinds; acquire, develop, encumber, hold and sell real estate, as well as enter into all transactions and conclude contracts that are suitable to promote the company's purpose or are directly or indirectly related to it. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company may acquire, sell and manage intellectual property rights and real estate. The company may engage in all commercial and financial activities directly or indirectly related to its purpose.