The company's purpose is to acquire, manage and dispose of participations in companies of any kind, both domestically and abroad. Furthermore, it aims to provide services in the field of international electronic commerce (e-commerce), to market this trade globally, including via the internet and social networks, and to connect participants in this trade in a global network. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, take over representations, and enter into all transactions and conclude contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It may also provide financing for its own account or for the account of third parties, as well as grant guarantees and sureties for subsidiaries and third parties. It may acquire, manage and dispose of real estate in Switzerland and abroad.