The company's purpose is to design, develop, and operate a platform dedicated to psychological well-being, mental preparation, and sports performance optimization. This includes connecting users with specialized professionals, providing digital content, organizing programs, interventions, and support services, as well as marketing these services to individuals, clubs, associations, and sports organizations. The company may also engage in any other activity directly or indirectly related to these objectives, such as creating branches in Switzerland and abroad, participating in other companies in Switzerland and abroad, acquiring companies with identical or similar objectives, or merging with such companies. It may also carry out all operations and conclude all contracts that are suitable for developing and extending its purpose or are directly or indirectly related to it.