The company's purpose is to design, plan and execute events of all kinds, including all related areas such as gastronomy, merchandising and sponsoring. It organizes, in particular, the Gstaad Wine & Food Festival and related seminars, incentives and events. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, and grant securities for liabilities of affiliated companies.